Seach Engine Optimization is the complete proces of improving your website (HTML code, structure, content), to be better found and indexed by Search Engines, without losing attractiveness for humans and with the main goal to persuade human visitors to buy your product/service or to contact you.
There are many explicit in Search Engine Optimization (SEO) specialized companies that claim high
PageRank, increase in visitors and excellent conversion results. Lialis has a different approach; we give no guarantees while this is not possible if you use legit techniques that will gain benefit on the long term.
We make sure that our customers get familiar with the SEO terms, are aware of the possibilities with SEO and that they realize it is an continuous non rigid process, so they can determine the costs and time they want to spent on SEO and we give inside in our own
SEO revenues
.
SEO project approach
1.
Analysis document: general information about SEO, information about the current optimization status of your web pages and lots of improvement suggestions. With this information you can continue independently, or you can ask Lialis to support you through the entire process or just with a few steps.
2.
Keyword analysis. This phase is obligatory, without keywords it is not possible to perform SEO. We will try to find a mix of keywords that will bring many visitors and keywords that will bring highly aimed visitors to your website. Lialis will present a list with keyword possibilities per web page. It is up to customer to decide which keywords to use (approximately one main keyword and four sub keywords per page).
3.
Optimize web pages: Optimize each web page separately on-page and off-page. It is possible to perform this phase independently, with tips from the analysis report.
4.
Submit web pages: While Search Engines determine how soon they present new or changed web pages, we will try to accelerate this process.
5.
Internet; link with valuable partners (very important for the PageRank of your web pages), participate on forums, use social media and integrate social media with your website, etc.
6.
Measure to know: keep track of the progress, keep your content up to date, check your search engine rankings, check your PageRanks, check your visitors and conversion rate, etc. Not satisfied? Choose other keywords, optimize, ...
It is exciting to notice the rise in visitors, contacts and most importants sells. If you perform Seach Engine Optimization correctly there are only benefits, so start with this journey and if requested Lialis can be your guide.
Good luck!
Felix Vogler, Panagenda , Germany: "Lialis is a great one-stop-shop for SEO. It was impressive to see how Lialis created the key word short lists based on thorough analysis and frequent feedback-loops with us. The final report is an excellent reference guide that helped us understand the results as well as the process involved."
| 1 | Investigate which keywords will bring you many visitors and which keywords will bring you aimed visitors. |
| 2 | Optimize each web page separately (on page and off page) for a maximum of five keywords |
| 3 | Update the content on your web pages regularly. |
| 4 | Persuade visitors to contact you, try out your product or purchase. |
| 5 | Use Google Analytics to get information about your visitors |
| 6 | Find high quality link partners |
| 7 | Integrate social media to your web pages |
| Supply us with your contact details and we will perform a free review of your homepage! | |
Take a look at the Lialis Search Engine Optimization roadmap, presented at Blug 2011. Feel free to contact us for tips or more information about Search Engine Optimization.
